Target’s Brilliant $3 ‘Schitt’s Creek’ Mug Has Shoppers Running to the Store

published Mar 27, 2024
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Chicago, United States - May 3, 2023: Target logo on a discount department store branch supermarket shop discounter in Chicago, United States.
Credit: Markus Mainka/Shutterstock

A themed mug with your favorite spots to hang out on TV? How could we possibly say no? Target has quietly released a line of coffee mugs that feature some of the most popular places on television, and shoppers can’t help but express how much they “need” to hit their local bull’s-eye section and find these mugs themselves.

For just $3 (yes, you read that right!), Target is selling four new colorful mugs to pair with your go-to comfort shows: a purple mug with Central Perk from Friends, a light blue mug with Luke’s from Gilmore Girls, a gray mug with Yellowstone Dutton Ranch from Yellowstone, and a black Rose Apothecary from Schitt’s Creek.

Videos are popping up all over social media featuring these mugs, which can be found at the dollar spot at Target right now. Unless, of course, they are sold out; but shoppers aren’t taking their chances, and are running to stores to grab their own mugs before they sell out.

“As soon as I saw it I jumped right up and went to my car keys,” writes one TikTok viewer. “I MUST HAVE,” writes another, a sentiment that matches many others who are “running” to their local store. International fans are even expressing how sad they are to not be near their own local Target so they can also grab their favorite movie mugs. “Crying in Canadian,” writes a sad TikTok fan.

Target’s bull’s-eye section is full of all kinds of decor gems this spring season. These ribbed glass storage jars almost seem too nice to only cost $5, and these gorgeous low-vase centerpieces are a shocking $3 a piece. If you’re also a mug lover like me, then you’ll also want to get your hands on this gorgeous $5 glass mug set, which comes in clear, purple, orange, and green.