This New Trader Joe’s Freezer Find Is Here After 11 Months of Waiting — And It’s “Everything I’ve Been Hoping For”

published Sep 25, 2023
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New frozen food rice meals and microwave dishes at Trader Joe's, an American supermarket grocery store owned by German Aldi Nord discount chain
Credit: Corinna Haselmayer / Shutterstock

There I was, lying in bed on a rainy Sunday morning scrolling through Instagram, when this post announcing (read: screaming) the arrival of Trader Joe’s “NEW DOUBLE CHOCOLATE CROISSANTS!” popped up in my feed — a full 10 days after it was originally posted, no less. As someone who has been waiting for these breakfast pastries to launch since last October and also follows five TJ’s-related IG accounts, I was surprised this news had previously escaped me.

So, I did the only logical thing: I immediately turned to my partner and asked, “Can we go to Trader Joe’s today?” (in a way that wasn’t really a question), and off we went.

Credit: Mara Weinraub

What You Should Know About Trader Joe’s Double Chocolate Croissants

Much like the beloved chocolate croissants, these double chocolate versions are made with a laminated dough that is rolled with sticks of semi-sweet chocolate. The extra chocolate comes from cocoa powder that is added to the dough. They come packed in a dark-hued box containing four frozen pastries that require nine hours of proofing before they’re ready to bake. 

Credit: Mara Weinraub

Straight from the box, these frozen double chocolate croissants are darker in color than their predecessors (due to the cocoa powder) and roughly the size and thickness of a stuffed blintz

Credit: Mara Weinraub

I set two out on a baking sheet lined with parchment paper overnight, as instructed, and by morning they had ballooned in size — picture something between a generous russet potato and a mini nerf-football. I’m no stranger to TJ’s croissants and still I find this thrilling every time. (I was also a complete chemistry nerd in high school.)

Credit: Mara Weinraub

I baked the pastries for the full 25 minutes, then let them cool for 10 minutes (also, as instructed). The croissants turn ever so slightly darker brown once fully baked, so I judged the doneness by the crispness of the texture. Then it was time to taste…

Credit: Mara Weinraub

My Honest Review of Trader Joe’s Double Chocolate Croissants

The croissant is buttery, yet airy and incredibly flaky — with one bite, thin shards of crust littered my plate. Just thinking about now, I can still hear the delicate crisp-ity crunch in my head. The cocoa powder adds a subtle layer of chocolate flavor to the pastry that complements the rich, melted chocolate inside. Both are also delightfully ever present in every bite. Surprisingly, that’s not always a given. I’ve had many a  (double) chocolate croissants that devolved into a disappointing game of Where’s Waldo? — this is NOT that. It is, however, everything I’ve been hoping for over the last 11 months.

Find it in stores: Trader Joe’s Double Chocolate Croissants, $5.49 for 4 croissants 

Have you spotted anything new and exciting at Trader Joe’s? Tell us about it in the comments.