Trader Joe’s New Cold Brew Coffee Bags Are Super Cheap

updated May 1, 2019
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(Image credit: Jonathan Weiss)

I live in the South, where the local meteorologists give each day’s forecast by just showing an illustration of Earth slamming into the side of the sun. Okay, that might be a slight exaggeration, but it’s hot is what I’m saying. And this time of year, when the heat index starts flirting with triple digits, is when it’s straight-up cold brew coffee time.

Yeah, I love a good cold brew anytime (sit down, Dunkin’ Donuts, I wasn’t talking about you), but especially during the summer months when, like, swiping to unlock my Kindle is enough to make me start sweating. That’s why I’m intrigued by the idea of Trader Joe’s new cold brew coffee bags, which mean that I could start steeping my own chilled-down coffee in the refrigerator overnight.

“Picture giant tea bags — only instead of tea, they’re filled with 100% Arabica medium-roast coffee, grown in Tanzania at the base [of] Mt. Kilimanjaro,” Trader Joe’s enthuses in marketing copy that pretty much guarantees you’ll have the greatest song of all time in your head for the rest of the day. (And, thanks to David Paich and Jeff Porcaro, we all know that “Kilimanjaro rises like Olympus above the Serrr-en-gettti.”)

Two bags of this pre-fab brew are apparently enough to make seven (eight-ounce) cups of coffee, and each resealable package of four costs $5.99, which comes out to 43 cents per cup. Oh Trader Joe’s, it’s going to take a lot to drag me away from you.

TJ’s promises that each cup has a smooth flavor with “subtle, complex notes of berries and molasses,” but I’ll be satisfied if it tastes like … coffee, you know? But the words that really caught my eye were “cold,” “cold,” “fridge,” and “cold,” because that sounds amazing right now — even without the coffee.