The Second Most Popular Wedding Registry Item (After a Stand Mixer)

updated May 24, 2019
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(Image credit: Zola)

If you were put on the spot and had to guess the most popular item so far for 2017 on the wedding registry website Zola, could you guess it? You’d probably get it right and guess a KitchenAid stand mixer, yeah? And not because we told you in the title of this post! You just know it’s a safe bet.

“You cannot go wrong gifting a couple a KitchenAid stand mixer. It remains one of the most popular items on registries year after year — and with good reason, it’s a kitchen staple!” says Zola’s Newlywed-at-Large and Director of Brand, Jennifer Spector.

To put you on the spot again: Can you name the second most popular registry item for 2017? Is it a Le Creuset Dutch oven? Rose gold flatware? A waffle maker? A Lodge cast iron skillet?

Those are all good guesses, and they all rank within the top 10, but the correct answer is … a $100 gift card to Airbnb. Did you get it right? No? Don’t feel so bad. It’s a surprising gift!

Another idea: Why Pizza Is Actually The Best Wedding Gift

“Couples today crave adventure,” Spector says. They’re either using these gift cards on their honeymoons or on a smaller trip later in the year. (Happy anniversary to us!) “Physical gifts aren’t going anywhere, but there’s been an uptick in couples requesting experiences, and guests are warming up to the idea that wedding gifts can be more personal than sheets and towels.”

Some Booking Suggestions for the Happy Couple

Would you give an Airbnb gift card for a wedding? Would you request one for yours?