New Web Look for Gourmet

New Web Look for Gourmet

Faith Durand
Jan 17, 2008

Gourmet Magazine has a new online look, and we like it. They've dispensed with the Flash teaser of their old site, and replaced it with a new design that is less of a lead-in to Epicurious and more of a stand-alone magazine website.

A stark, black and white layout lets the food photos stand out even more strongly. They've added more video, too, like this Diary of a Foodie. They also have a Q+A with Michael Pollan where we discovered that readers can now leave comments on articles.

It also seems like, given the section called From the Magazine, that much of this site is either new, web-exclusive content, or repurposed content from back issues. We haven't dug deeply enough yet to tell, but the idea of web-exclusive content is exciting.

It's creating a more interactive experience for this venerable magazine, and we're curious to see where it goes. Have you looked at Gourmet's new site? What do you think?

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