Iron Chef Meets QVC in Amazon’s New Shoppable Cooking Show
Watch two pro cooks throw together a delicious meal, and then … click to have the ingredients to make it yourself delivered to your door? This is a fantasy scenario for any of us who have watched Ina Garten or Jamie Oliver late at night, tummy rumbling for a midnight snack. But this is actually becoming a reality in Amazon Prime’s new show scheduled to launch in Japan this fall.
These videos, set to stream on Amazon’s Prime Video platform, will feature comedy duo Taka and Toshi making Japanese specialties, with the built-in ability to order ingredients for the dishes they cook up directly from the video stream.
Read More: Amazon Is Testing Food Orders Directly From a Cooking Show at Time
This is limited to Japan for now, but imagine the possibilities if this Internet of Things moment stretches to other shows: Could we get ingredients for a Mary Berry-approved mille-feuille delivered post-haste after an episode of The Great British Bakeoff? Or the makings of a whiskey sour after one of Ina’s televised garden parties?
Oh, the possibilities — tell us what show you would like to order up to your door for a real-life feast.