halloween

This Halloween Costume Dispenses Real Wine, So You Won’t Have to Worry About Your Glass Running Empty

published Oct 12, 2021
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Credit: Photo: Joe Lingeman/Kitchn; Food Stylist: Cyd McDowell

While your crew struggles with costume decisions for spooky season (Met Gala Kim K, Ted Lasso, corsets à la Bridgerton — so many choices), you can relax and have some wine. Or be some. Whatever floats your cork.

Boxed wine brand Franzia has poured some fun into functional with its new Halloween costume that actually dispenses wine. This is not a drill. I repeat: This is not a drill. It actually pours wine from a built-in spigot. I might need to toss aside my Squid Game tracksuit for this one.

“Blurring the line between costume and reality, this year’s Franzia boxed wine outfit has a trick and a treat up its sleeve,” the San Francisco-based company boasts. “The new design includes an internal side pouch that can carry a full bag of Franzia. When worn over the shoulder underneath the costume, the wearer can dispense wine to become a human box of Franzia!”

Credit: Courtesy of Franzia

With glow-in-the-dark lettering, the costume is available in two new vintages — Dark Red Blend and Rich & Buttery Chardonnay — and retails for $40. 

“Our Franzia Halloween costumes were inspired by our fans that have been creating homemade Franzia Halloween costumes for years,” Franzia’s marketing director, Collin Cooney, explained in a press release. “The new Franzia costumes make you the life of a party, just like an actual box of Franzia.”

Franzia’s online shop offers other merch, including the wine-dispensing backpack that started the company’s wine-wearing craze. Just remember, though: None of the wine-dispensing merch comes equipped with wine, so you’ll need to purchase that separately.