Yep, all of your senses are involved in just how good that bag of potato chips or piece of bacon tastes.
A new study from Oxford University shows that the sound a food makes when you eat it can affect how good it tastes.
One of the best examples is that an apple that is crisp or a carrot that crunches when you bite into it is a sign of freshness. That carries through to the crunch of your potato chips as well.
Is this the next frontier for modernist chefs looking to play with the way diners perceive their dishes? It just might be.
→ Read more: Why We Like Food That Makes Noise from Time