East Fork’s New Gorgeous Cup Will Upgrade Your Self-Care Routine, And It’s Bound to Sell Out Fast
If you’re a longtime Kitchn reader, chances are you’re just as obsessed with East Fork’s beautiful pottery as we are. We must admit, a huge part of the brand’s allure comes from the fact that nearly every new launch sells out in days, if not hours. As a result, it’s always a mad dash to get the latest Big Mug iteration or holiday release before it’s gone. This time around, East Fork has collaborated with author and wellness coach Alex Elle on a new bedside table essential, the Nourishing Cup. You’ll want to keep this adorable handle-free mug next to you at all times, whether you’re having your morning coffee, bedtime chamomile, or trying to stay hydrated throughout the day. Beyond its stylish appearance, though, the Nourishing Cup was created with your wellbeing in mind, and when you buy it, you’re contributing to a larger cause. It’s enough to inspire joy in everyone!
Like all of East Fork’s pottery, this sleek cup is simple in design but still stands out thanks to its calming blue hue and sturdy construction. It holds up to 8 ounces, meaning you’ll be able to comfortably keep the cup in the palm of your hand and take it with you as you move around your home. Although the Nourishing Cup is highly practical, it was created to elevate your self-care routine. East Fork’s site explains that this piece can be held while you meditate, inspiring moments of peace and gratitude. The sentiment goes hand-in-hand with collaborator Alex Elle’s mission to promote personal empowerment, detailed in her book “How We Heal.” In fact, you can even buy the book with the cup in The Alex Elle Nourish Bundle. Psst: the combo makes the perfect gift, too.
Even more exciting is that for each Nourishing Cup purchase, 5 percent of the proceeds go to The Loveland Foundation, which provides therapy support and other mental health resources to communities of color, particularly Black women and girls. East Fork customers are already fans of the cup, with one reviewer writing, “I use it for my nightly tea. It’s so nice to hold, the color is soothing, everything about this is an absolute dream!” Of course, you don’t have to take other shoppers’ word for it. Order your own Nourishing Cup now, and experience the small yet powerful sense of happiness it’ll bring to your day-to-day.
Buy: The Nourishing Cup, $38