Dunkin’ Added a Fan-Favorite Coffee Flavor to the Menu Permanently, and Fans Are Super Hyped

published Apr 17, 2023
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Dunkin' Donuts sign. Dunkin' Donuts is an American global doughnut company and coffeehouse chain.
Credit: Helen89 / shutterstock

When you’ve been around for decades like Dunkin’ has, you build up quite the track record of seasonal treats and coffee flavors that are beloved by the masses. Dunkin’ has always done this very well, and through the process, we’ve seen the likes of some amazing creations such as Dunkin’s Box O’ Beer, Signature Brownie Batter Latte, and their most recent unveiling, the Bakery Series Canned Iced Coffees. 

The problem is, sometimes your favorite Dunkin’ creation is only around for a limited time, which leads to you yearning for it once it’s gone. But this year, there seems to be a change on the horizon. Announced on National Pecan Day (April 14), Dunkin’ made the dreams of many of its fans come true when the brand took to Instagram to reveal that the wildly popular Butter Pecan Swirl flavor is making its return as a permanent fixture on the menu. 

Beginning April 26, die-hard fans can enjoy the flavorful notes of butter roasted pecans and sweet cream year-round, with the option to add the fan-favorite flavor to hot or iced coffee, espresso drinks, cold brew, frozen coffee, and frozen chocolate. 

“On the 10-year anniversary of Butter Pecan Swirl’s debut, we knew it was time to make this adored flavor a core menu staple,” said Jill McVicar Nelson, Dunkin’s chief marketing officer. “The requests from guests and our Dunkin’ teammates to make this Swirl a regular offering are staggering. We’re thrilled to finally grant their wish, making this a permanent delight for Dunkin’ fans to savor all year long.”

Credit: Courtesy of Dunkin'

You can thank all of the dedicated fans who put together a petition and made their voices heard on social media in order to make this a permanent menu item. One supporter went as far as to comment, “This is the only flavor I drink at Dunkin and it hurts my heart when it leaves!” 

With dedicated fans like this, who knows what else they might be able to get Dunkin’ to do — stay tuned for future developments.