Costco Shoppers Are Calling Their Newest Snack the “Perfect” Party Starter

Nathan Hutsenpiller
Nathan Hutsenpiller
Nathan Hutsenpiller is a photographer and writer residing in Queens, NY. He specializes in portrait, street and skateboard photography while also pursuing a career in photojournalism. Some of Nathan's photos have been featured in the upcoming book "Heart" by Lucas Beaufort, celebrating 40 years of skateshop history.
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published Jul 10, 2023
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Early morning winter light on Costco Wholesale warehouse entrance
Credit: Ian Dewar Photography / Shutterstock

Between restocking their shelves with fan-favorite snacks, adding new items to the bakery section left and right, and implementing a fresh sushi counter in new locations from state-to-state, Costco has been on quite the tear this year. Without showing any signs of slowing down, it’s business as usual for the popular bulk membership club. And even while cracking down on membership sharing, Costco has not taken its foot off the gas, continuing to be a solid option for anyone shopping in bulk and looking for convenience. 

In true form for the warehouse, another new item is hitting shelves, and not only will it keep you from showing up to the barbecue empty-handed this summer, it will also save you time in the process. Spotted by Laura of the popular Instagram account @CostcoHotFinds, the Fruit and Cheese Tray is over 3 pounds of convenience personified.

 Featuring a variety of fruit and two types of cheese — aged cheddar and gouda — this tray is the perfect thing to bring to any date, barbeque, or family get-together. At $4.99 a pound, the tray will run you about $17.50 total, which understandably has been leaving some customers on the fence about it.

“It’s a ridiculous price for what you’re getting, just put it together yourself for a third of the price. $17.99 geez,” one frustrated customer exclaimed, while another countered that “some people don’t mind paying extra for convenience, or maybe were invited somewhere last minute and don’t want to come empty handed.”

While the $17.99 price tag does in fact sound steep, paying for convenience is definitely a factor to be considered. If you have the time to make this cheese and fruit tray yourself, then that’s great. And if not, Costco has you covered for just a couple extra bucks. Call it convenience tax.