Cinnamon Toast Crunch’s New Creamy Spread May Replace Your Favorite Brand of Peanut Butter

Nathan Hutsenpiller
Nathan Hutsenpiller
Nathan Hutsenpiller is a photographer and writer residing in Queens, NY. He specializes in portrait, street and skateboard photography while also pursuing a career in photojournalism. Some of Nathan's photos have been featured in the upcoming book "Heart" by Lucas Beaufort,…read more
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published Mar 21, 2022
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Cinnamon Toast Crunch Creamy Cinnamon Spread
Credit: B&G Foods

In case you’re still looking for ways to enjoy Cinnamon Toast Crunch past the new CinnaGraham Toast Crunch cereal released last year, General Mills — in partnership with B&G Foods — has something unexpectedly sweet to tide you over. Designed to taste just like Cinnamon Toast Crunch cereal, the new Cinnamon Toast Crunch Spread is a creamy cinnamon creation that’s the perfect addition to any baked good, fresh fruit, or toast.

Following the release of their Cinnamon Toast Crunch Cinnadust Seasoning Blend back in 2020, B&G Foods is treading firmly on the path of innovation. “The successful introduction of Cinnamon Toast Crunch Cinnadust Seasoning Blend showed us that consumers are eager to find new and innovative ways to enjoy their favorite foods and flavors, such as Cinnamon Toast Crunch cereal,” said Jordan Greenberg, Executive Vice President and Chief Commercial Officer, B&G Foods, in a recent press release.

This isn’t the only time that the General Mills brand has released non-cereal treats for everyone to enjoy. Just last month, America’s most popular cereal joined forces with Betty Crocker to release a new line of products that includes a cake mix, coffee cake mix, cookie mix, and frosting. They even released a pancake mix, too, making the ever-growing list just a little sweeter.

Brand enthusiasts looking to find the new Cinnamon Toast Crunch Spread can pick up a 10-ounce jar at Kroger locations nationwide for around $3.99, and later this month on Amazon. Try it out for yourself and if you’re feeling creative, use it as an addition to your favorite recipe. Not sure where to start? This Banana Milk Bread and Savory French Toast with Envy Apple Salsa recipes are where I’ll be beginning my experimentation. Have fun!