A Sriracha Jumped the Shark Costume for HalloweenSriracha has reached maximum cultural saturation. He now flavors everything from potato chips to ice cream, and is even headed to Taco Bell. So he’s getting a bit worried about how to keep your affection. What does he have to do next to retain his place as hipster condiment of choice? Jump a shark? So be it. You can be this obnoxiously ubiquitous condiment with a couple of yards of inexpensive faux leather, a paint pen, and, of course, an inflatable shark.
Katie Steuernagle
Jun 8, 2019