The first study compared the vegetable eating habits of elementary school students at five ethnically and economically diverse schools, where carrots were offered three ways: unnamed, named as a "Food of the Day" or named "X-Ray Vision Carrots." When presented with a fun name, kids ate 66% of the carrots, compared to just 32-35% of the other carrots.
In another study, vegetable purchases increased by 99% when a school used names like "Silly Dilly Beans" and "Tiny Tasty Tree Tops." The researchers point out that this is a low-cost or no-cost way that schools can increase students' consumption of vegetables — and we think it might work at home, too.
Read More: Catchy Vegetable Names Increase Affinity for Greens | Cornell University Food & Brand Lab
Have you ever tried this with your own kids?