apartment therapy changing the world, one room at a time


Survey: Do You Need to See a Photo with a Recipe?

2009_04_02-Cookbook.jpgThis is question we've asked ourselves a few times as we've flipped through cookbooks. Do we gloss over text and gravitate towards the recipes that are pictured? Does it make us more wary of trying a new recipe if we can't see what it looks like in the end? All of the recipes here at the Kitchn come with photos, of course, but that's not always the case, especially on the web.

 
 

Cookbooks, magazines, and websites are all over the place. There's Cook's Illustrated, which sticks to its black-and-white format, no splashy color photos. Their illustrations fit nicely with their mission, though; they break down recipes and evaluate each step and ingredient like scientists, so the erudite aesthetic kind of works. Plus, their recipes come with exhaustive instructions.

With cookbooks that only picture a few recipes for each chapter, we do tend to focus on those that are shown. And we think pictures are especially important on some websites, where you aren't exactly certain where a recipe came from or who's recommending it. While we know the recipes on the new website Cookstr (which we wrote about here) are from chefs, it's still frustrating to click on one that sounds promising, only to get a stock picture of a bowl of lemons or a single artichoke.

Overall, we think it depends on the recipe. Something pretty straightforward that we're familiar with? No picture necessary. Something exotic or involving a tricky step? Photos, please. And we definitely prefer photos with baked goods, since the browning of a crust or the consistency of a frosting is better seen than read.

What about you?

Related: Food Photography: Tips for Newbies

(Image: Flickr member itstimhwang licensed for use under Creative Commons)

Tags

Surveys, Cookbooks, food photography

Related Links

Share

Comments (20)

For magazines and blogs I really need a picture but I've found over the years that for some reason the best cookbooks usually have the fewest pictures.

posted by sally599 on April 2nd 2009 at 9:41am
view sally599's profile

I like being inspired by pictures... Don't need pictures of the final result from a classic Julia Child recipe, but sure enjoy seeing everything else... Afterall, we eat first with our eyes, and imaging a meal is part of the fun of cooking it.

And what would Claudia Fleming's The Last Course be without pictures?

posted by mschatelaine on April 2nd 2009 at 9:48am
view mschatelaine's profile

I much prefer recipes with pictures, but I have used recipes that didn't have them - notably from Cook's Illustrated. I guess it somewhat depends on the source and how reliable it is. But the pictures are so helpful in so many ways - to determine if you did it right, to inspire you for plating and presentation, etc.

posted by digigirl on April 2nd 2009 at 10:17am
view digigirl's profile

digigirl, i don't know anything about "cook's illustrated", but just the name your comment that they didn't have pictures cracked me up!

illustrated but no illustrations? :)
maybe i'm too easily amused...

posted by abigailbelle on April 2nd 2009 at 10:23am
view abigailbelle's profile

I love having pictures with recipes, and definitely get more excited about cookbooks with a lot of lovely photos. For me, though, the biggest selling point is the description! I want to hear the story behind the recipe - why should I make it? How much did you like it? How did the author come up with it, or what culinary tradition is it from? I've found I'm much more likely to make a dish if there's a good sales pitch along with it. If it's just a list of ingredients, not so much.

posted by SisterRae on April 2nd 2009 at 10:50am
view SisterRae's profile

I enjoy having a picture to make sure I did it right. And I hate it if a picture shows substitutes that don't appear in the recipe- I mean, if you're going to show the dish, show the dish done the way it was written, explain the alternatives, or don't bother.

posted by Tacoma on April 2nd 2009 at 11:20am
view Tacoma's profile

I like to have pictures as a guide when baking or making a complex dish.
It's not a deal breaker if the recipe doesn't have one, but I'm probably more likely to try a recipe that includes a picture.

posted by suthernbell on April 2nd 2009 at 11:33am
view suthernbell's profile

it left out my plus symbol. it was supposed to read 'the name PLUS your comment'.

posted by abigailbelle on April 2nd 2009 at 11:47am
view abigailbelle's profile

If the food is too styled and doesn't accurately reflect how the dish will turn out, then it's just frustrating, because you know in a home kitchen you will never reproduce something like that. So for that reason, I mostly prefer no photos in cookbooks. I understand magazines and websites really need to have photos, though.

However, if it's a really tricky recipe (especially if it's a dessert), I like to see the process and the end result, so I know I'm on the right track.

posted by sjbreeze on April 2nd 2009 at 12:39pm
view sjbreeze's profile

I think that cookbooks that are full of photos are just really overwhelming. I have a few like this and I just never pick them up. The books that I have that have a few photos (in photo sections) are more my taste. It may have inspired me to buy the book, but I rarely look at the photos once I start cooking from the book.

On the other hand, I often love illustrations (not photos) to show me how to carve a roast or do something unusual. Thus Cooks Illustrated is a fav.

posted by Eliza on April 2nd 2009 at 12:50pm
view Eliza's profile

I love cookbooks with photos to motivate me, but they're not necessary. I tend to find them most useful when baking and greatly appreciate photos of key stages as well as the final product.

posted by foodefafa on April 2nd 2009 at 12:55pm
view foodefafa's profile

I don't need pictures to tempt me to try a recipe. They are nice, however, for explaining techniques, such as how to grip something when carving or break down a tricky squash. It's nice to see a step by step picture so I can learn how. But the finished product? Not necessary.

posted by Shana Lee on April 2nd 2009 at 1:02pm
view Shana Lee's profile

For any other Star Wars fans that saw the picture, read the post, and thought, "What?! You tease me, but don't tell me what cookbook that's from?" - here's the answer

"Wookiee Cookies: A Star Wars Cookbook" by Robin Davis (It includes a recipe for Princess Leia Danish Dos, ha!)

There's also a "The Star Wars Cookbook II -Darth Malt and More Galactic Recipes".

As for pictures - I don't need them when I'm picking a recipe. But I do tend to choose cook books based on the pictures that are in them. I don't need one for every recipe, but a few handfuls of pictures are nice. Williams-Sonoma books can always be counted on for gorgeous pictures.

I also appreciate pictures of the process, not necessarily the end product. It just makes the book feel more intended to be used, not just a coffee table book. Giada's books, if you can ignore the cleavage shots, show a lot of pictures of her actually cooking.

And pictures can turn me off to a cookbook as well. For example, "Eat Feed Autumn Winter" does not include page numbers on the pictures, so you have to go to the index for some of them. That's just lack of attention to detail.

posted by cara_mia on April 2nd 2009 at 2:07pm
view cara_mia's profile

BITTTMAANNN!!

How to Cook Everything Vegetarian. One Thousand and eight pages and not a single picture. Plus, it reads a little stream-of-consciousness-ish.

posted by HFXNS on April 2nd 2009 at 2:15pm
view HFXNS's profile

A picture says a lot to me. A cookbook that has no picture or diagram turns me off and I am not inclined to buy it or cook from it. I found the "Santa Monica Farmers cook book to be one example. Well written and no doubt the author is well experienced, but I would have preferred some photos or diagrams to encourage me to cook from it. I bought the book on line,not knowing that it lacked photos.

posted by jaudre on April 2nd 2009 at 2:57pm
view jaudre's profile

I have two resources with no pictures - Julia Child and the Dean & DeLuca cookbook. Even with D&D I find that it's harder to pick out a recipe, though it reads very well as a book.

I think there are two benefits - you see what the finished product is supposed to be (drawing you in while also providing a guide), and there's a break in the flow so you can more easily scan the book when looking for ideas. I'll flip through books looking for ideas and a book that's too dense doesn't lend itself to that method of recipe finding, while not having an idea of what the recipe is going to produce makes it harder to evaluate whether you feel like eating it or if it will go well with the rest of the menu.

Websites and magazines have to give photos, and multi-photo breakdowns are superb for the very ambitious recipes.

posted by preppycuisine on April 2nd 2009 at 3:49pm
view preppycuisine's profile

Honestly, pictures are often what entice me to buy a cookbook or try a recipe. I do have some cookbooks and recipes I use that don't have pictures, but I often find myself wishing they did--or that they had pictures for everything. I also really don't like it when there are 5-10 pictures stuck somewhere together away from their recipes.

For me, it is worse when an online recipe does not have a photo than if a cookbook does not.

Also, as an aside, it really bugs me when there are multiple things in a picture and they never tell you what everything is! Or when the page number isn't listed with the picture.

(One of my favorite cookbooks ever is Morimoto, because it has great photos of almost everything and the recipes are great inspiration.)

posted by Kakugori on April 2nd 2009 at 6:10pm
view Kakugori's profile

so many recipes, so little time. pictures that make me salivate mean that the recipe is more likely to get made.

posted by mh330 on April 2nd 2009 at 6:17pm
view mh330's profile

The Wookiee Cookie cookbook is charming. My brother has it. I believe it came with stickers - "Use the fork, Luke" for instance.

posted by graefix on April 2nd 2009 at 8:20pm
view graefix's profile

Abigailbelle - I just saw your comment. That is funny, now that you mention it!!

But Cook's Illustrated really is that - it's often illustrated (drawings) instead of having photos. They do have some photos in their cookbooks and online, but not always.

posted by digigirl on April 14th 2009 at 2:12pm
view digigirl's profile