The box referred to it as a "measuring scoop," for obvious reasons, although I think it looks nice enough to use maybe as a gravy or sauceboat. I just love the elegant, modern shape and for just $15 it's quite a bargain. For those of us who don't know, apparently Gary Rhodes is an English restauranteur, cookbook author, and celebrity chef, sort of along the same lines as Gordon Ramsey. And like most celebrity chefs these days, he has a line of kitchen tools. His is put out by Typhoon and also includes a beautiful mortar and pestle ($24.00), this lovely salad bowl with servers ($50), and a funny little egg separator ($10).
Typhoon products are sold in many stores across the country specializing in cookware, so check their website to find what store near you is carrying it.