Last year Mark Bittman left his esteemed position at The New York Times to join Purple Carrot, a vegan meal-kit delivery service. Almost exactly a year later, Bittman has cut ties with Purple Carrot to pursue a new position, and this time it's in academia.
In an announcement on Instagram, Bittman said he has joined Columbia's Mailman School of Public Health. In this new role, Bittman will be working with graduate students and planning a regular lecture series on food for Columbia tentatively titled "Food @ Columbia." In a statement released by Columbia this week, Bittman shows his excitement for his new position in public health: "There isn't an important issue in the world that you can't link to public health ... climate change, food, agriculture, income inequality: Every issue that I care deeply about is united by public health."
Although this might appear to be a big departure from his previous work at Purple Carrot, including recipe testing, it really is a natural fit for Bittman. As a longtime advocate for restrictions on soda and adapting a more plant-based diet (VB6, anyone?), Bittman will be able to continue his teachings in this filed.