Ok, we admit it. Our secret recipe for chocolate chip cookies? It's pretty much made verbatim from the back of the package of chocolate chips. Nestle Toll House chocolate chips to be exact. Sure, we cut out the nuts and we like the texture better when we mix by hand instead of with a mixer, but let's call a spade a spade.
And you know what? These cookies are good! They're darn good! We make them for birthdays and potlucks and when friends need cheering up. And we love them a little more every time. Lately, we've realized that there are lots of recipes from the backs of ingredient packages and boxes that have definite merit. What gives?
Here's one theory: These recipes--the good ones--come from the days when companies like Nestle and Domino Sugar ran contests and printed the winning recipe on their packaging. They're time-honored recipes that came from a real person's kitchen, a recipe that someone made and ate themselves for years. A recipe like that is bound to be interesting and delicious.
It could just be that these recipes are so simple and basic. And sometimes simple and basic is just plain delicious.
Or maybe it's really just good marketing. They want you to love this ingredient you're buying. They want you to come back and buy it again and again. What better way to get you to do this than to spotlight their product in a really great recipe so that every time you make that recipe, you'll use their product? Whether it's a big commercial business or a small artisan producer, they spent a lot of time and money developing this ingredient, so they know better than anyone else how to make it work in a recipe!
Please tell us we're not alone! What recipes do you love that you first discovered on the back of the box?
(Images: Amazon and Emma Christensen for The Kitchn)