The same store that became famous for their rainbow bagels is at it again with another strange and colorful creation. The Cronut has nothing on this thing from The Bagel Store. The sprinkle-clad item you see above is a cross between a bagel and a muffin, and it's called — wait for it — a Mufgel.
The Mufgel came to life at the end of July, and is only sold at The Bagel Store in Williamsburg, Brooklyn. The flavors change regularly and have included things like Fruity Pebbles with Funfetti cream cheese, and bacon, egg, and cheese pizza. As of right now, only 42 Mufgels are made each day, and they sell for $3.50 for one. Apparently they sell out every day.
→ Read more: Mufgel: The Food Trend That Proves We've Gone Too Far, Guys from Mashable