5 Reasons Matt Lewis Says Cupcakes are Here to Stay

Last week on Eater, Matt Lewis from Baked Bakery said that he was confused over the current pie hype. Will pie take over cupcakes in the race towards baked good domination? Matt Lewis doesn't think so. The cupcake is here to stay, and here are 5 reasons why.

This got us thinking about the piece he wrote about cupcakes last year on Eat Me Daily.

The piece entitled "There Will Never be a New Cupcake", is everything we've come to expect from Lewis: opinionated, witty, and fun. In it, he writes that "the cupcake is the king of desserts, there will never be anything that comes close to it, and America’s appetite for it will never be sated." Lewis gives 5 reasons for cupcakes' popularity and staying power:

1) They're Easy to Make
2) A Cupcake Kitchen is an Economical Kitchen
3) They're Cute (he actually used a bit looser terminology here)
4) They're Creative Outlets
5) They're Easy on the Wallet

So what do you think? Or perhaps we should all just take a cue from Lewis' recent piece, entitled "Let's Talk About Pie Less and Eat it More", share a cupcake, and shut up already.

Related:
Are Cookies the New Wedding Cake?
Trend Watch: Is the Cupcake Fad Nearing an End?

(Image: Megan Gordon)

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Megan is a freelance writer, recipe developer and cookbook writer. Her first book, Whole-Grain Mornings, (Ten Speed Press) is available in bookstores nationwide. Megan also owns the Seattle-based artisan cereal company, Marge Granola.

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